Founder · Operator · GTM Architect
Building the quiet machinery behind loud growth.
Founder of Bottle Rocket Growth and Bottle Rocket Racing. A decade of operator work in pipeline, community, and revenue infrastructure for B2B and motorsports.
I'm Mike.
Most growth doesn't come from clever ideas. It comes from systems that capture signal, sustain rhythm, and convert intent. I build those systems for founders and revenue leaders who would rather move quietly and arrive first.
Today I run 
Bottle Rocket Growth, a Chicago-based LinkedIn outbound agency for B2B startups, and Bottle Rocket Racing, the firm's motorsports business development arm partnered with elite race teams including in NASCAR. Before founding the Bottle Rocket family of brands in 2024, I spent a decade building go-to-market machinery at Verkada, Glencoco, Primer, and RevGenius.
The thread through all of it is the same. Find the signal. Build the system. Let the work compound.
Three ventures, one operating system.
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Bottle Rocket Growth
LinkedIn outbound agency · GTM consultancy
The work that defines the firm. We borrow LinkedIn sender profiles to run signal-based outbound campaigns at scale for B2B startups, then layer in the GTM consulting that turns reply rates into pipeline. Built for founders who want their commercial side operating at the same level as their product.
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Bottle Rocket Racing
Motorsports business development · Sponsorship pipeline
Race teams deserve the same commercial sophistication as the machines they field. The motorsports arm of
Bottle Rocket Growth, partnered with elite race teams to build the pipeline that converts fan enthusiasm into lasting sponsorship revenue. -
leasr.io
Automotive leasing platform
A marketplace built around the way drivers actually shop for a lease. Smaller in scope than the Bottle Rocket work, but cut from the same cloth: take a clumsy market and rebuild it around the buyer.
Operator first, founder by design.
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2024 — Now
Founder · Bottle Rocket Growth, Bottle Rocket Racing
Building Chicago's outbound agency and the motorsports business development firm under one roof. Operator-led, signal-first, built for compounding revenue.
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Prior
Glencoco · Head of Customer Success and Community
Led customer success and community programs at the outbound platform.
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Prior
Primer · Account Executive, B2B Martech
Closed B2B SaaS deals across the martech category for the ABM and account intelligence platform.
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Prior
Verkada · Pipeline Development
Helped build over $100M in quarterly pipeline at the cloud-managed physical security company during a period of rapid growth.
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Ongoing
RevGenius · Community Admin
Helping operators, sellers, and founders sharpen the GTM fundamentals that compound. A community of more than 50,000 members.
Reach out directly.
Most conversations start with a short email or note on LinkedIn. If we should be talking, the work is usually clear within the first reply.